13th Jul 2018

AI: descendants of Adi Dassler (Adidas) betting on Montréal

Connected clothing, smart measuring tools, ultra personalized nutrition guides, sport tourism apps… the sports world is keeping up to date with artificial intelligence (AI) and Montréal is part of this revolution. Stradigi AI, founded in Montréal in 2005, has just signed a partnership agreement with leAD, a sports accelerator created in Berlin by the grandsons of Adi Dassler—founder of Adidas.

According to the agreement, Stradigi AI becomes the AI solutions provider for startups taking part in the leAD acceleration program. Last year, a dozen startups with futuristic ideas received financial and strategic support from leAD. As of today, Montréal’s know-how will become part of the equation.

Admittedly, Stradigi AI had everything to win over the heirs of the brand with three stripes. With 80 employees, including some twenty researchers, the company is one of the largest AI labs in Canada. Stradigi AI specializes in developing customized software solutions and is now in full international expansion. Next step: open an office in Brazil. Since January, the company has been a member of the Institute for Data Valorization (IVADO), a Montréal-based organization with over 1,000 scientists affiliated to it.

A booming cluster

IVADO and the Montréal Institute for Learning Algorithms (MILA, headed by Yoshua Bengio) are a key part of the AI research hub and have helped the city become a world leader in AI. A year ago, the Becoming Human site ranked Montréal the world’s second AI hub.

And the best is yet to come. The Montréal ecosystem is growing at warp speed, thanks to the arrival of several multinationals, such as Google, Microsoft, Facebook, Samsung and Thales, booming SMB development, such as Stradigi AI, and more than 120 new startups.

To support this thriving development, Montréal received $100 million over five years from the provincial government to create an AI cluster in Québec, plus $40 million from the federal government as part of the Pan-Canadian Artificial Intelligence Strategy. The future Centre of excellence in AI, which will be opening its doors in late 2018, will be one of the cores of the AI cluster.


To learn more

Stradigi AI

leAD Sports Accelerator

AI profile by Montréal international

Investissement Québec’s perspective

Centre of excellence for IA (article in French)


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